Become a Tech·Ed Sponsor or Exhibitor

If your company’s product, solutions or services target IT professionals or Developers, you should consider leveraging Tech·Ed 2009 as a marketing vehicle to help you reach customers and increase company profits.

Microsoft will give you access to approximately 2500 Tech·Ed 2009 attendees, so you can build relationships and promote your company’s offerings. To help stretch your marketing budgets further and meet your business goals, we’ve also restructured the sponsorship packages available and maintained our 2008 pricing.

This year Tech·Ed will also be the readiness platform for Windows 7. Make sure your company is part of this showcase where IT professionals and Developers are immersed in what Windows 7 has to offer.

Tech·Ed 2009 will provide you with the following marketing and business opportunities:

  • Accelerate marketing and sales cycles

    Boost existing sales opportunities and develop future sales leads by building a marketing database of qualified prospects. Tech·Ed delivers a technical audience with a large number of high-quality influencers and decision-makers from companies to purchase your products and services.

  • Expand your marketing reach

    Enhance your image, market your brand, and increase awareness of your company and its offerings with an influential audience that includes IT professionals, Developers and Decision Makers.

  • Further your channel development initiatives

    Tech·Ed 2008 showcased over 60 unique partner companies in the Partner Expo. With so many companies present, you have the opportunity to develop or expand your partner channel by cultivating relationships with OEMs, ISVs and Training Providers.

  • Strengthen your Microsoft alliance

    With access to over 200 Microsoft staff and speakers ranging from product managers to directors, you can cultivate key contacts and strengthen existing relationships that can help you optimise your Microsoft alliance.

  • Network with Microsoft Community Influencers

    Meet and engage with an extensive external influencer network, including many experts who will share their technical knowledge and experience with others.

  • Increase your media exposure

    Microsoft’s comprehensive demand generation, event promotion, and media engagement helps provide additional marketing and promotional opportunities.

  • Don’t miss out

    In a market when return on investment is everything, ensure your business message is top of mind with a highly influential audience gathered under one roof for three days.

More information

To request more information or a prospectus please contact Fran Barlow, Event Marketing Manager, Microsoft Australia at franba@microsoft.com.